Sarah McCammon talks to Variety’s Gavin Bridge about how sports fandom and viewership is shifting in the U.S.
SARAH MCCAMMON, HOST:
Today, two No. 1 seeds in action in the NCAA playoffs and four NBA games. Tomorrow, the first two matches of college’s Elite Eight and 11 more NBA games. Are you going to watch it all or just the highlights?
Well, a new study says the way people watch sports and support their teams
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High school senior Audrianna Hill has been playing basketball since she was five years old. But this winter, with Covid-19 cases rising,